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21. May 2026  ·  E-Commerce  ·  Product Configurator

What Does a Product Configurator Cost? – The Honest Overview

The question about the cost of a product configurator is justified — and the answers you find online are often either too vague or alarming. "From €10,000" to "over €100,000 project budget" is a wide range. In this article, we break down the cost types honestly.

The Three Cost Models

1. SaaS solution — monthly fee, no project budget

With configento.app, you pay a monthly fee and don't need a project budget. You install the plugin yourself and configure everything in the visual interface. No agency, no hourly rates, no surprises.

2. Custom development by an agency

An agency develops a configurator completely to your requirements. High flexibility, but also high costs: project budgets of €30,000 to €150,000 and more are not uncommon.

3. Combination: SaaS + agency

justselling.de integrates configento.app into a custom-developed Magento store. You get the agency's flexibility for store and design, but use configento.app for the configurator logic — saving significantly compared to full custom development.

What Does configento.app Cost?

Package Price For whom
Basic €49/month Website integration, quote configurators
Professional €99/month Magento and Shopware integration
Ultimate On request Enterprise requirements

No transaction fees, no setup costs, no update costs. 14-day free trial, no credit card.

Agency Project Budget Guide

Project type Typical budget
Simple configurator in existing store €15,000 – €40,000
Complex configurator with custom rule set €40,000 – €80,000
Complete project: new store + configurator + ERP €80,000 – €200,000+

What Is the Real ROI?

More revenue, less consulting effort, fewer incorrect orders, faster production through automatic bills of materials, 24/7 availability.

Try free for 14 days — no risk, no credit card.


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