Out of the Box

Functions at a glance

We are the only solution that offers you many functions out-of-the-box, in an immediately available SaaS solution: No project, no additional implementation costs, start very easily and quickly.

Product management

Components & visual product management

You can use configento.app without any programming knowledge. You manage your components, features and all necessary settings in the visual interface: drag & drop, WYSIWYG editor for your texts, everything very straightforward.

Visual management

Rules

You can easily add a rule set to every product to map your dependencies. Hide features or values that are not available, make a necessary default selection. You do this easily in the rule editor within the visual management interface.

API

With the configento.app API, data in the product configurator — features, values, prices and rules — can be created and edited. This allows large amounts of data from other systems to serve as a data source.

To the API documentation >

AI assistants (MCP)

With configento.app MCP you edit your configurators directly from Claude and other AI assistants: maintain prices, check and translate components, create new configurators – as drafts and with the permissions you define. Available as an add-on for all editions.

On Shopify, MCP is included in the configento.app MCP plan for US$159 per month, chosen in the Shopify App Store.

Learn more >

Many data types

You describe the features of your product using many available data types: a discrete selection as a dropdown or radio buttons, or free input fields.

Feature groups

You group your product features into groups to improve the overview for your users. With groups you can also easily create a wizard that conveniently guides users through the configuration.

New: AI assistant

From idea to configurator in minutes with the AI assistant

You don't have to start from scratch: describe your product in your own words – the AI assistant in the admin interface creates characteristics, prices and rules for you. Afterwards you fine-tune everything in the visual editor as usual.

Describe your product

Explain in the chat what your customers can choose. The AI assistant turns it into a configurator with all characteristics and values.

Upload your price list

Upload your price list or product documents as PDF, image or text. The AI assistant helps you take over prices and options.

Rules and analysis

Have rules for valid combinations created and your configurator data analysed. The assistant remembers how you work.

Prefer your own assistant? With configento.app MCP you work on your configurators in Claude. Learn more

Visualization

Real-time images

With the combined product image, your users always have a visual representation of the currently configured product. Our layer technology dynamically generates the image in real time without you having to create all possible combinations yourself. This works for 2D representations as well as our 360° animation.

Combined product image in 2D

360° View

Simply upload your product from all viewing angles. As few as 48 images are enough to enable a smooth rotation of the object. With the 360° view you can also use our modern layer technology to map configuration details in separate layers.

3D representation

From an OBJ 3D model we render corresponding views of your product in a raytracing step. This product can then be overlaid with additional dynamic components during the configuration process. This requires some preparatory work, for which one of our project experts will be happy to help.

3D product designer

Responsive – Mobile ready

configento.app uses modern responsive technology and can therefore be used not only on desktop computers with large displays, but also on notebooks, tablets and smartphones without any issues.

Surcharges for the product features

You can easily assign surcharges to your product features. These can be simple values, but the prices can also be calculated from combinations of other features. This way you can easily map complex pricing structures too.

Flexible price calculation

Excel and CSV price lists

Are the prices for your products determined from price lists — as is common in window manufacturing or sun protection? You can easily import such lists as Excel or CSV files. After entering the necessary data, the prices are read from this list and used for real-time price calculation.

Formulas

With a formula you implement simple and complex calculations, set logics and sequences. Within the formulas, the values and surcharges of the features in the configurator can be accessed.

Learn more about the price calculator >

Ecommerce integration

Plugins for Magento, Shopware and Shopify, a module for PrestaShop 8.1 / 9 and WordPress via the HTML snippet – the WooCommerce plugin follows in Q4 2026.

Seamless integration with Magento and Shopware

We provide you with plugins for Shopware and Magento. These plugins load our cloud software into your web shop for selected configurable products — invisibly for your customers. At the end of the configuration, the finished item is placed into the shopping cart of your web shop as usual and the transaction can be completed.

Magento integration > Shopware integration >

Magento Commerce by Adobe

Shopware

Shopify product configurator New

configento.app is now also available as a plugin for Shopify — just as it already is for Magento and Shopware. Complex products with millions of variants, real-time pricing and rule-based logic, seamlessly embedded in your Shopify product pages.

On Shopify, MCP is included in the configento.app MCP plan for US$159 per month, chosen in the Shopify App Store.

Shopify

PrestaShop product configurator

The module for PrestaShop 8.1 / 9 brings every feature you know from Magento, Shopware and Shopify right to your PrestaShop product pages.

PrestaShop

WordPress & WooCommerce WooCommerce from Q4 2026

You can embed the configurator in any WordPress page today with the HTML snippet – as a quote and enquiry tool, already in the Basic plan. Our WooCommerce plugin follows in Q4 2026 and adds the configuration with a verified price straight to the cart.

WordPress WooCommerce

CMS integration

You can easily integrate configento.app into any conventional CMS system such as WordPress, Typo3, WIX or Jimdo using our HTML5 snippet. Simply copy the snippet from the admin interface and paste it onto one of your web pages.

WordPress integration >

Wordpress

Typo3

Jimdo

WIX

ERP connection

configento.app does not have its own ERP connection, as transactions are processed via your web shop. However, we store all configurations so that they can be transferred to your ERP system in the usual way. Our shop plugins also support the generation of bills of materials.

White label

configento.app integrates seamlessly into your web shop or website. Your customers do not notice this — there is no branding or reference to configento.app.

Technology

Cloud-based infrastructure

configento.app is a fully hosted, cloud-based solution. We use different data centres in Germany to ensure maximum performance, stability and data protection.

Always available

With smart technology we have taken every possible measure to make sure your product configurator is always available to your customers. Guaranteed availability with an SLA comes with the Enterprise license.

Automatic software updates

You no longer have to deal with software upgrades. All updates are free and automatic, leaving you time for other projects.

Unlimited products, bandwidth and storage space

With us, hosting is already included and products, bandwidth and storage space are unlimited, without additional costs.

Internationalization

Multilingual support & currencies

configento.app supports any number of languages and currencies. You can easily sell globally with it!

Visual management

Our visual management interface is currently available in German and English. French will be added during the year.

Support

Email and chat support

You can contact us by email or chat if you have any questions. Our team is here to support you!

Individual support

With the Enterprise license you get an SLA with fixed response times, a personal contact and phone support. More about the Enterprise license >

Do you have questions?

Meet our experts

In a free, individual live webinar, we will show you how you can use configento.app to quickly create the right solution for your industry, your use case. The webinar is held in German.

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